As a business entity, you may have encountered various suppliers, vendors, partners, etc. And as you continue to thrive with your business, you have also established good relationships with the people or companies you continue to have business transactions with. You have come to know these individuals or company representatives personally and can testify to the quality of business they do. For all this to be easier, you need to business reference letters. Keep scrolling to get your hands on the best ones!
A business reference letter similarly shares the same purpose to a recommendation letter: to recommend a client, vendor, or other business associate or contact. This is most prevalent in Business-to-Business (B2B) transactions. This means that you, as an independent business entity, are going to make a document assessing and to attest to the quality of products and/or services another business entity offers.
This official letter will serve as a verification of these facts to a new prospective client be it an individual or company. This will also help the prospective client make a final decision since your reference letter will be used as a basis on whether it’s worth having business transactions with an individual or company.
However, this does not mean that a business reference letter can only be used in B2B relationships, as it can also be used to recommend a former colleague, employee, business partners or associates, loyal clients, etc. Commonly, this is used to reference former employees who have been a significant part of the business but decided, in good nature, to venture out and pursue bigger things.
This letter will usually mention how this individual or company is effective in providing the product and/or services they produce. You will have to attest that this individual or company is worth the financial investment since they are the best at what they do.
However, despite the relationship you have already established with this individual or company, you must give an objective assessment because your letter will be one of the deciding factors. If mistakes or lapses may occur you will also carry some of the responsibility since you have recommended it to the new prospect/client.
A business reference letter may be used for various reasons as mentioned above. Whatever it may be, these information should be included in your business reference letter:
To thoroughly explain the purpose of a business reference letter, this guide will clearly define each of these:
In this case, a business reference letter is used to recommend a person with the appropriate and relevant qualifications to a certain position. More than giving a recommendation, you will also have to objectively provide an assessment on the quality of work this individual is able to provide. Therefore, you must have first-hand knowledge about his or her work ethic, determination in finishing tasks, his or her accuracy and being detail-oriented, etc. You may also see acknowledgement letter examples & samples.
This professional letter will serve as the individual’s additional proof that he or she can provide the demands of the position and he or she is qualified to have the job. This will also give an assurance to the possible employer. Also, the list of skills and qualifications the candidate has included in his or her resume can be backed by a reference letter especially if it’s directly from a former supervisor, team leader, manager, etc.
A previous client can also write a reference letter giving a recommendation to business sellers and/or vendors he or she has transacted before. This reference letter will greatly help and increase the chances of these business entities if a satisfied customer will outline the products and services offered by the company. Not only that, but this will also help the company get new clients. You may also like business letter examples.
This letter will serve as a market campaign for the business done by loyal and satisfied clients. This will also assist the client to establish a trust in the business entity thus cultivating client loyalty. For that to become a reality, you must provide a reference letter without bias. Although understandably, you prefer this particular company over the other, you must still be objective in giving your recommendations so that the prospective client can trust your endorsement.
Referral from other businesses for other business entities is also another way of using a reference letter. This means businesses that have worked together through partnerships and other transactions can provide good references. For example, if a catering service was hired for an event conducted by a certain company, the company can provide an objective referral on behalf of the catering service. Also, the catering service can refer the company to other catering services if the company can deliver its side of the deal efficiently. You may also check out appointment letter examples.
This will help the catering service to boost their popularity and can help them acquire new clients. The reference letter, as you may have noticed, is between two independent business entities who have worked together, even more so to the companies who have been long-time partners.